Truck drivin', bible-thumpin', gun totin' knuckledragger in Texas: "I ain't gonna buy Lockeed Martin products, I'm gonna boycott them! Make 'murica grate agin!"
Proceeds to angrily keep on NOT buying surface-to-air missiles.
Call it whatever you want, but all I see is a weirdly unexpected avenue for potential solidarity against a major arms manufacturer. Hell, I'll call it woke if it helps turn Americans against the fuckers building bombs.