Coffee

CCMan1701A , in Supermarket coffee marketing is getting… intense

I haven't seen this, but I like that there are more options for whole bean in general at stores.

bigmclargehuge , in Supermarket coffee marketing is getting… intense
@bigmclargehuge@lemmy.world avatar

Is 100% robusta a bad thing? I tried a robusta on a whim and loved it to the point I don't brew arabica at home. Is this some sort of feaux pas?

MostlyBlindGamer OP ,
@MostlyBlindGamer@rblind.com avatar

Bad? Who’s to say. Specialty coffee is 100% Arabica and Arabica is more expensive to source, so, regardless of preference, I’m surprised by “100% the cheap stuff” marketing.

fritobugger2017 ,

The specialty robusta niche is growing since it is easier to grow. I've not tried any of it yet.

billybong ,

My issue is that it has about double the caffeine content.

bigmclargehuge ,
@bigmclargehuge@lemmy.world avatar

Yeah this is the one big downside I've noticed. I've been doing cold brew and basically have to water it down to nothing in order to not vibrate out of my socks. Shame because the flavour is just exactly what I want out of coffee.

Taniwha420 , in Supermarket coffee marketing is getting… intense

Yes. I noticed a decently reputable (but mega corp) bag of whole espresso beans... 50% robusta. I was surprised.

Everyone is right into burnt coffee for some reason too. I hear a lot of people talking about dark roasts and how they like "strong coffee".

nuez_jr ,

I expect it's unfamiliarity with roasting and some "more must be better" reasoning that makes this marketing work.

Twitches ,

Dark roast drinker here. I am completely unfamiliar with the roasting process. I prefer the flavor. Regular dark roast. For me it's a flavor preference.

AA5B , (edited )

Upvote for dark roast being stronger flavor. If I just wanted more caffeine, there are brands that do that

I like my beer IPA or ESB, I like my coffee, black, strongly flavored, I like my chocolate dark with little to no milk solids, I like my grapefruit by itself with no sugar. Intense flavor is life

mrsemi ,

[Thread, post or comment was deleted by the author]

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  • AA5B ,

    For sure!

    Twitches ,

    You know what all those have in common? They all go good with dark chocolate.

    slurpeesoforion ,

    The burnt bean people like their beef well done.

    r0ertel ,

    This is me. I also like slightly burnt microwave popcorn. I dunno, maybe something's wrong with my taste buds.

    tiefling ,

    If I'm not mistaken, burning the shit out of coffee neutralizes some of the caffeine in it- ironically

    Pacmanlives ,

    It’s not as bad as people make it out to be but a lighter roast will pack more caffeine in it. If you get a chance to a tour in Costa Rica. I did a few and it was awesome

    sping ,

    That is a widespread assumption, since roasting breaks down the caffeine somewhat, but Hoffman did a test and found higher caffeine in darker roast brews, and speculated that while there was less in the bean, it may be more extractable. There's also the issue that the more you roast the bean, the less each bean weighs so you get more beans per unit weight.

    thayer ,

    I was recently one of those people. 🤦

    Made the mistake of thinking French roast would be a nice and bold cuppa, so I bought a couple bags of beans at Costco... absolutely terrible coffee.

    pelya ,

    I have discovered cold infusion coffee just last week. It's a surprising way to salvage ruined coffee roast. Cool water until there's some ice in it, or just dump ice in water, then dump your badly roasted coffee powder, shake, and leave in the fridge overnight (not the freezer). Strain the grounds, reheat in the microwave and drink (or just drink it cold and with grounds, whatever works for you). Ideally you should use coarse grind size, but it's mainly because it's easier to filter it.

    r0ertel ,

    I'd love to do this properly. I tried it a while ago and it tasted like dirt. What is the best ratio of water to grounds?

    Crashumbc ,

    Dirt

    MostlyBlindGamer OP ,
    @MostlyBlindGamer@rblind.com avatar

    There’s room for preference, I can enjoy a dark roast blend, but they seem to be really leaning into it these days.

    sping ,

    That's not the case around me, where the fancier the coffee shop the lighter the roast typically. And many smaller roasters are selling very pale cinnamon roasts under the heading "medium".

    The trouble is, many people really dislike an acidic light-bodied cup full of floral notes. Plus often they're not especially skillfully made and I'm pretty sure some people are reacting to very thin acidic, sometimes woody and vegetal, cups and assuming that if they don't like this, they must want dark roasts.

    As usual, it's shouldn't be a binary, and they might enjoy a traditional medium roast, or perhaps a better prepared lighter roast. Personally I hate acrid, shiny-bean dark roast, but I'm not sure I hate it more than some of the cups of woody acid I've been offered from some enthusiast "high end" coffee shops around here.

    shikitohno ,

    Plus often they’re not especially skillfully made and I’m pretty sure some people are reacting to very thin acidic, sometimes woody and vegetal, cups and assuming that if they don’t like this,

    Another possibility is just that light roasts can just be too fiddly for most people to want to bother with. Between the money for equipment and time spent brewing it, it's probably just too great an investment for most people to take something from at least acceptable to them to being great, after a while when you get things dialed in and the stars align.

    sping ,

    Sure, though to many of us it's a lot of money and investment to take something from very unpleasant to kind of palatable.

    shikitohno ,

    Sure, I was just trying to say that while some people will dislike the flavor of the currently vaunted light roasts, even when properly brewed, I think there is a pretty sizeable number of people who would like them well enough, but just find it too much hassle. Especially outside of the specialty coffee scene, where you see more and darker roasts, in my experience

    When Costco or someone puts out a dark roast on the shelves, they generally aren't competing for customers that drink single lot beans from your favorite café, they're looking to get the people who find McDonald's coffee or Dunkin Donut's good enough, but want to save a bit of money by brewing at home.

    Facebones ,

    I don't know fuck about coffee and 99% of the time drink basic bitch Maxwell house from the warehouse club, but I love dark roast. Not these new megacaff brews being discussed though. I used to occasionally get Starbucks Sumatra, I just tossed my single serve thing and got a French press, and a bag of Peets Major Dickasons Blend.

    I guess I don't really have a point, but I'm open to suggestions as I try to drink less crappy coffee lol.

    Hamartiogonic ,
    @Hamartiogonic@sopuli.xyz avatar

    Once I saw a bag of over roasted beans from a small roaster. They screwed up the process and ended up with a batch that tasted like smoke, ash and charcoal. Instead of throwing it away, they decided to sell it instead.

    CodingCarpenter ,

    Dark roast used to be my go-to before I realized I had some sort of reflux issue and started taking antacids. But sometimes I still stray back it had strong bitter flavor is kind of comforting

    pelya , in Supermarket coffee marketing is getting… intense

    Nothing like that, just more automated coffee machines with credit card terminals across the city. It's a progress I guess.

    I never understood "100% Arabica" trend. It's just sour. The fancy expensive coffee made by a barista on a shiny manual espresso machine tastes acidic to me, and the best-tasting coffee is what our free office-provided automated machine makes from bottom-shelf beans. Am I supposed to fix it with cream and sugar? Do I have some rare gene mutation that makes me sneeze when looking at the sun and makes 100% Arabica coffee bad-tasting?

    MostlyBlindGamer OP ,
    @MostlyBlindGamer@rblind.com avatar

    I love acidic specialty coffee that tastes like you squeezed half a lemon into the cup, but I also enjoy bolder, more classically intense coffee.

    My main point isn’t so much about people’s different preferences, but the way companies seem to be pushing towards one end of the preference spectrum bit because of its value, but because of the cost and margins.

    pelya ,

    Coffee tends to not have any upper price range, you always can find something even more exclusive than beans pooped by a rainforest squirrel. So whatever marketing trend is occurring, it likely won't impact most consumers, who drink it for the caffeine content not the taste. Maybe in 10 years when the trend soaks down to the bottom shelf of the supermarket, I will have a bit differently tasting beans in my free office-provided coffee. But it's already 95% Robusta with 5% mystery beans to provide foam, not enhance the taste. They could add fried soy beans for all I care, it certainly won't make the taste worse.

    Anyway, to answer your original question, I'm not seeing any "100% Robusta char-fry" coffee ads in my city.

    MostlyBlindGamer OP ,
    @MostlyBlindGamer@rblind.com avatar

    I think it’s an attempt to introduce apparent differentiation at a low price-point. I’m curious about future developments.

    mundane ,

    People tend to like what they are used to.

    Imgonnatrythis , in $335 espresso

    As someone who has tried very expensive yet very bad tasting kopi luwak, I feel comfortable saying this is also a load of shit.

    Anticorp ,

    kopi luwak is literally from shit though, and no serious coffee connoisseur considers it to be good.

    downpunxx , in $335 espresso
    @downpunxx@fedia.io avatar

    no

    RestrictedAccount , in $335 espresso

    $335 espresso machine?

    KISSmyOSFeddit , in $335 espresso

    It's a product for rich people who want to tell a story.
    If your yearly income is $10,000,000, a $335 cup of coffee costs as much to you as a $1.69 cup costs to someone with average income.

    pineapplelover ,

    I don't think he makes 10 mil/year

    KISSmyOSFeddit ,

    No, but in his case, the video about it makes more than $335.

    Naz , in $335 espresso

    TLDR: He doesn't like it and says it tastes exactly like any other $3 cup, lol

    dnzm ,
    @dnzm@feddit.nl avatar

    My takeaway wasn't that he didn't like it, he did. Just not worth the absurd price unless you want to literally pay for the privilege.

    asdfasdfasdf ,

    That's not what he said at all.

    Joelk111 ,

    Yeah that's a very editorialized version and I hate that it's the top comment.

    Obviously the coffee isn't going to be 100x better or more unique than a normal espresso. The point of the video was not to "discover" this, and if that's all you got out of it, you missed the point.

    ynazuma , in $335 espresso

    A fool and his money…

    chonglibloodsport ,

    He probably made a lot more than that on the video. Plus he basically told the world it’s not worth it. Kind of a bad deal overall for the sellers. No wonder they didn’t want him filming inside the cafe!

    eager_eagle , in $335 espresso
    @eager_eagle@lemmy.world avatar

    That's way too much. I'll make you one for just $330.

    BroBot9000 , in $335 espresso
    @BroBot9000@lemmy.world avatar

    Just because someone is charging that price does not mean that’s how valuable the product is.

    People are fucking stupid and will buy anything to make themselves feel rich and special. 🙄

    Whelks_chance ,

    That's exactly the point of the video

    Rayspekt ,

    Haha yes. I also love how polite Hoffman conveys the message that this is fucking dumb.

    dyedbird , in Noob espresso experience (longish post)

    I have owned the Infuser and switched to the double boiler more than 5 years ago. I'd think that the huge swing you are seeing with your shot duration with one click adjustment is due to the grinder you are using. Never had a manual one BUT you may need to spend more and upgrade to a more capable grinder. Also, with Breville machines, the pressure gauge is very helpful. Just aim to keep the needle in the recommended zone during your extraction and do not try to hit the recommended duration exactly rather give yourself a time window like 25-35 seconds. This is what Breville recommends anyways, there are really good tips in their manual BTW...

    CCMan1701A , in better grinder for pour over?

    I went through this debate myself and ended on the Encore ESP with a 3rd party bellows. I use the wet beans trick for static issues and the bellow deals with my zero retention needs.
    It is loud however otherwise perfect for aeropress and V60 duty.

    jabathekek , in better grinder for pour over?
    @jabathekek@sopuli.xyz avatar

    I bought the Orphan Espresso LIDO 2 more than a decade ago and have been using it with my Chemex ever since. The 2 isn't in production any more, but the LIDO 3 is the seemingly upgraded version of it for $170USD. Looks good, but I can only speak to the quality of the previous iteration.

    *It's a hand grinder.

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