The answer to the question “who thought this was a good idea?” Is Coca Cola. The companies (and distributors) selling these products to stores negotiates with those stores to build these displays and decides what they look like.
I'll never forget... when you could buy a 12pk of brand name soda for under 5 bucks. Got a 12pk of mtn dew baja (well the free 3 cans ver.) and coke last week... 20 bucks! 😿
There is a sale this weekend at a nearby store, 2/10$ and It felt like the soda apocalypse in there with everyone running around grabbing up case after case. I don't get it, one can and my mouth feels nasty while my body is demanding water to wash it down. I guess if your body is addicted to it you get a different reaction.
The really disturbing part was seeing all the kids gleefully freaking out as they helped carry case after case (some could barely carry one case because they were so young). I have addictions myself and the parent's purchase is their own prerogative, but I would never let my kid participate in my bad habits.
