"TikTok creator Lilly Gaddis’ use of the n-word and other racist comments in a video got her fired from her job at a home health-care company this week, making headlines around the country."
"Gaddis, 23, is a self-described 'tradwife'—a growing social media trend of women who take on what they see as their traditional gender role (i.e. cooking, cleaning, and taking care of their kids.) Gaddis deleted her TikTok, so it's unclear whether her content met the “tradwife” bar, but it has undeniably piqued interest in the term."
"Tradwives promote a limited, retrogressive vision of what women can be, posing a setback to the last 100 years of progress in getting women to be seen as men’s equals, rather than their support staff. As 'Fair Play' author Eve Rodsky put it to CNBC, 'tradwives are the definition of patriarchy—there’s nothing new here.'"
White 'trad-wife' influencer says n-word while filming herself cooking - but refuses to apologize before revealing she got fired from her job | Daily Mail Online
#Tradwife influencers are a sentinel, and we laugh at them to our peril.
These increasingly popular figures give polish to #patriarchy frequently with underlying elements of white supremacy.
They are emblematic of America’s retrograde swing. Algorithms pump their content, which is especially alluring to a breed of men drawn to the idea of wifely submission and #rightwing#extremist#politics