Look, this might be a controversial take, but I don't think Target ever gave a shit about Pride Month, but there were a lot of people who WERE about it so they hyped it and wanted to sell to those people.
It's like the Superbowl. Does grocery stores give a shit about the Superbowl and who is playing? No, but they'll stock up on themed shit and make displays and hype it up because it makes money to sell to the people who DO care about it.
Getting mad that Target carries Pride Month stuff is as ridiculous at getting mad that a grocery store is carrying Superbowl stuff when you don't like football. Who gives a shit? Don't buy it.
Getting mad that Target doesn't carry Pride stuff in heavily conservative areas is like getting mad at a grocery store in the UK for not having a big Superbowl display. They don't have enough people into that, so why would they promote it there?
Does Target have good (or at least not bad) policies regarding LGBTQ+ employees? Do they support LGBTQ+ groups? That's what matters.
If Pride stuff doesn't sell in hyper-conservative areas, it makes no sense to offer them there. That isn't a reflection on LGBTQ+ pride or a position taken about it.