That’s why you see multiple sides. If what Shapiro is saying doesn’t jive with what you’ve heard on other sources (liberal, neutral, etc), then you’ll doubt it.
I mean, maybe? How is the hypothetical omni-consumer supposed to suss out which ones are legitimate? Especially when the propaganda is engineered to appeal emotionally.
It's a lot of work to go and unpack something that's deliberately designed to mislead you. That's why I do not recommend casually consuming media like this guy. You're not going to know when he's just lying, and you might not notice the subtle misleads like a chart with a cropped y axis. It's all going to slot into your brain as "Oh yeah I heard [racist quasi-fact] somewhere"
Like if someone says "More blacks are arrested for crimes" that just completely ignores unequal enforcement as a factor. A casual listener isn't going to think about that. Especially not when it's packaged in a slick fast talking youtube video.
Some sources are garbage and shouldn't be consumed without the equivalent of a hazmat suit.
The main problem is that many people don’t look at multiple sources.
The main problems are the right wing is trending hard towards authortiarian fascism, and our capitalist hellscape doesn't do a great job of promoting truth and education. Hot takes get clicks even if they're wrong on numerous metrics. Clicks get money. Money is power. Power is what matters. Being factually correct or having beliefs that promote better outcomes for whatever metrics you care for isn't as important as making money.