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"You've had the pandemic [and] wars, so it's a fairly natural reaction for people to turn away from the news, whether it's to protect their mental health or simply wanting to get on with the rest of their lives."
Mr Newman said those choosing to selectively avoid the news also often do so because they feel "powerless".
"These are people who feel they have no agency over massive things that are happening in the world," he said.Some people feel increasingly overwhelmed and confused by the amount of news around, while others feel fatigued by politics, he added.Women and younger people were more likely to feel worn out by the amount of news around, according to the report.Meanwhile, trust in the news remains steady at 40%, but is still 4% lower overall than it was at the height of the Coronavirus pandemic, the survey suggested.In the UK, trust in the news ticked up slightly this year, at 36%, but remains around 15 percentage points lower than before the Brexit referendum in 2016.The BBC was the most trusted news brand in the UK, followed by Channel 4 and ITV.
"Consumers are adopting video because it is easy to use, and provides a wide range of relevant and engaging content," Mr Newman said.
"But many traditional newsrooms are still rooted in a text-based culture and are struggling to adapt their storytelling.
"There is more comfort with the use of AI in behind-the-scenes tasks such as transcription and translation; in supporting rather than replacing journalists," it added.