Targer trying to have it bothways about this stuff just means everyone ends up despising them. The bigots hate them because thet are already "woke" as far as they're concerned, and any lgbt people and allies just see it not just as your standard cynical corporate ploy, but also as cowardly.
Letting social terrorism win encourages more social terrorism. Fuck Target. I already didn’t really ever shop there, but now I actually won’t on purpose.
I went to a Target last year that still had their Pride merch out after the backlash and tried to buy a beanie.
Fuckers weren't even allowed to sell that shit even though it was still on the shelves.
Decided what was I even doing shopping at Target anyway and bought one from a queer artist on etsy instead.
If Target dares to run their corporate floats at Pride this year, I hope someone slashes all the tires.
Fuck Target anyway. They donate to anti-LGBTQ+ groups too and are anti-union, and they deliberately collect video evidence on shoplifters until they have enough to press felony charges. They have nothing but disdain for their workers and their customers.
This has secured Target’s place on my permanent retail grudge list. At least this has been educational for the people who don’t remember a time before Pride was corporate, I guess.
Target's been in the gutter for years now. They got too comfortable being "not Walmart" that they've let their stores and corporate fall into disrepair. I went in one last weekend for the first time in 4+ years and was astounded at how bad the experience was.
Before Obergefell made marriage equality the law of the land in 2015, it was a very live political issue that lots of Republican scumbags vocally opposed and campaigned on hard. Target made a bunch of donations to a lot of those Republican scumbags in the 2010 election cycle because they wanted tax cuts, got called out on it, promised to do better, and then resumed donating to those same people a few months later.
Yeah, there’s basically no larger company from that time that doesn’t have a history of donating to anti-LGBT politicians and causes. Target briefly becoming basically the only national retail chain selling binders had put them back in my good graces, but being fucking babies about pissing off the trash and supporting their employees who are dealing with the trash has dumped absolutely all that good will.
Fair enough, I guess my point (besides just making sure these couple of historical footnotes don't go down the memory hole) is that this is all totally in keeping with Target's pattern of pretending to be progressive to get the conscientious consumer dollar and then backtracking the second they think it's in their interest to do so