Its one of the times that in most cases the courts and the 24hr news cycle have worked in the peoples favor over big business.
That ignition switch recall that company didnt do killed a father of 3 because the recall would have cost X will be hammered on the news, theres a face to the tragedy of corporate greed and a politiciamln who wants to look like they are tough on big business (despite taking lots of BB money) will use it to grandstand and make an example.
So recalls have to be fucking EYEWATERING before they think not doing it.