Businesses aren't implored to be less shitty or charge you less. Businesses are implored to upheave whatever avenue you use to steal possible profit. When Businesses hear everyone is pirating again they aren't going to lower their prices or increase their service value. They are going to give pirates the shift.
Read between the lines. If you want to continue pirating don't talk about it online. If you want them to feel it in their wallet, don't talk about it.